9 November 2022
Nicola is the Senior Vice President, Global Marketing for bp’s Customers & Products portfolio and the Chief Marketing Officer for Castrol since February 2022. In her role, she leads a large team of marketing and customer management professionals around the world. She also heads the Global Strategic Account Management Team and the Global Brand Forum. Prior to her current role, she was SVP Customer Value Proposition and Experience.
Nicola joined bp in June 2004 and was responsible for fuels marketing and offer development and launching the bp Ultimate brand. She served as VP Marketing for – bp Fuels, North America, where she was responsible for managing the Amoco, ampm and ARCO brands, and how they are presented to customers and consumers in the United States.
Graduating from the University of Nottingham, Nicola began her career at Boots, working in various public relations, marketing, and retail roles in the U.K. and around the world.